Category Archives: Marketing

How to Tell a Story

Posted on March 7, 2010 by Will

Here is Ira Glass of “This American Life” talking about the building blocks of a great story. Part 1 Part 2 Part 3 Part 4 NPR’s Scott Simon: How to Tell a Story

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Click Affinity

Posted on February 16, 2010 by Will

I’d like to use the term “click affinity” in the world of web design – if it does not already exist. I just realized this concept when I visited the Wall Steet Journal’s online magazine site and was immediately tempted … Continue reading →

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Art Info / Ideas in Winston-Salem

Posted on February 10, 2010 by Will

o The Chronicle of Winston-Salem o Television o Social Networking sites (Facebook, Twitter, etc) o Website or Blog o SECCA E- Newsletter o Acquaintances or Friends o Local Print Publications o The Arts Council of Winston-Salem and Forsyth County Newsletter … Continue reading →

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Coming Soon: WFU Marketing Summit

Posted on January 26, 2010 by Will

Get live updates of the Marketing Summit

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Sweet Typography at Sweetwater

Posted on January 7, 2010 by Will

Getting typography right is hard enough, even when you have all of the image editing tools to aid. But as we all know, many times images are blocked on e-mail clients, which makes the task of designing an effective e-postcard … Continue reading →

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The Forbes 2000 (all in one place)

Posted on January 5, 2010 by Will

The Forbes 2000 – all in one place! Note: the table below is sortable, just click on the headings to sort. Click again to sort the other direction Download this as an ms-excel file Check out my other datasets. The … Continue reading →

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Top U.S. Companies by Sales

Posted on December 29, 2009 by Will

Here is a list of the top 1800 US Companies by sales. This is listed in alphabetical order (sorry) but does include the location (city, state) and phone number of the companies. Check out my other datasets. The list includes … Continue reading →

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Web Design: Don’t overuse your Logo font

Posted on December 28, 2009 by Will

Quite a few people make the mistake of using their logo font in their web page design. While this approach does keep consistency between the fonts, it makes the logo look less like a “mark” or “brand” and more like part of … Continue reading →

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google donates $20 million to charity

Posted on December 21, 2009 by Will

google donates $20 million to charity for Christmas / Holiday 2009 season Quote: “Because charities are experiencing their toughest year in decades, we have committed $20 million to helping those who help us all. Our gift to you is a … Continue reading →

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List of e-mail marketing services

Posted on July 31, 2009 by Will

Web based services for e-mail marketing, listservs, newsletters, publications: Here is a good start if you’re looking for some email marketing tools: Constant Contact (constantcontact): http://www.constantcontact.com iContact www.icontact.com Mail Chimp (mailchimp) http://www.mailchimp.com http://www.mailchimp.com/pricing/ Vertical Response http://www.verticalresponse.com/ StreamSend http://www.streamsend.com/ Create Send … Continue reading →

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